William Moorcroft’s Exhibition Pieces: Masterworks of British Art Pottery
Exhibition at Wembley.
These works, described as “sumptuous and large flambé pieces,” ranged from 12 to 27 inches in height and introduced bold new dimensions to ceramic art. Among these was the remarkable ‘Moonlit Blue’ vase and a historically significant Pomegranate jardinière that remain treasured examples of his artistry.
Moorcroft’s exhibition stand, designed by architect Edward Maufe, provided an ideal modernist backdrop for displaying these extraordinary works.
His exhibition pieces also featured at the 1925 Paris Exposition Internationale des Arts Décoratifs, where Moorcroft won awards for his Art Deco-influenced designs.
These pieces demonstrated his ability to evolve with contemporary taste whilst maintaining the integrity of handcrafted production.
Today, Moorcroft’s exhibition pieces command exceptional prices at auction, with rare examples like the Flambe Carp vase achieving world records.
These masterworks exemplify William Moorcroft’s belief that pottery should be judged not by industrial standards of uniformity, but as individual artistic creations, each bearing the distinctive mark of the maker’s hand.